Management of Leisure and Tourism emolumentsNameUniversityCourseTutorDateIntroductionHealth and fitness companies have dreary out to be the key players glob eithery by fetching key share of the market and varying business activities . In deed , the ability of the fitness companies to achieve high returns has been coupled to their efficiency in building , promoting and perfecting their values , brands and image in the market . Fitness first is one such go with where attend to quality has seen it tremendously assimilate a passing prestigious niche amongst fitness monastic order of battles widely distributed Having been established in 1993 , the club has since expanded cosmopolitan good manners of its satisfying service , diverse and customized services and above all , its hospitable staffThe club s root branch is situated i n Bournemouth , UK , but it has branches in seventeen countries now , with its services expanding to Australia and Asia .

overdue to this progressive expanding upon , it has a staff of over 20 ,000 and a rank and file of over seven million worldwide Gibson 2006 :62 . It is from this straightaway progress , cumulative growth and promising future that this seeks to valuate its service design , service packet boat , service processes and service encounterService ConceptIn any business , service concept is a precise important aspect that contributes a ample deal to the supremacy of the same . Usually , custome rs look beyond the tangible products offered! by the company . Baker and Hart (2007 : 98 ) explain that the nonphysical aspects give customers a sense of gaiety and comfort . They cast that they are instrumental...If you want to get a full essay, order it on our website:
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