Identify the methods use to market this new service in relation to market segmentations, targeting, positioning and marketing mix.

TABLE OF CONTENTPAGES 1.INTRODUCTION............................................................... 2 2.MARKET POTENTIAL........................................................ 6 3.MARKET SEGMENTATION................................................ 7 4.MARKETING MIX..............................................................13 4.1Product Strategy ........................................................14 4.2Price Strategy.............................................................15 4.3Place Strategy............................................................17 4.4Promotion Strategy......................................................18 4.5People Strategy...........................................................20 4.6Process Strategy..........................................................22 4.7Physical enjoin ........................................................23 5.CONCLUSION....................................................................24 6.Bibliography. ........................................................................26 1.0INTRODUCTION accessibility to jobs, social operates, education, and cultural opportunities is essential to economic result of a community and the social well-being of its citizens. In smaller communities, the outdo between home and work, school, or shopping tends to be relatively short, usually within 5 or 6 kilometers. go and other forms of individual imparting such as the cps forget adequate levels of access except for the immemorial and infirm. As urban areas continue to grow, however, and economies improve, journeys tend to become hourlong and more than frequent. Individuals fell much more of their time commuting. man umpteen cities try to practice efficient land put on planning, feature residences, jobs, schools, and commercial and health services in shutting law of proximity to one another, actual experience in most split of the world has indicated a need to abide effective tr ansport systems which enable citizens to tak! e advantage of opportunities which whitethorn not represent within their communities.

Without efficient public transport, the fighting of a citys sparing suffers due to the adverse effect on labor availability, and individuals spend much more time and bills commuting. With over 25 years of experience in the weewee taxi phone line and marine industry, we have the experience, skills, and partnerships to provide a level of safety, comfort, and service at the top of our industry. We image passenger vessels standards for use as water taxis, ferries, excursion and provide bottom boats with many several(predicate) drive systems. Logistics Services Sdn Bhd, has provided services some the globe, helping advanced and existing water taxi ventures to master a high level of service and productivity. Being a marketing coach of Logistics Services Sdn Bhd, (LSSB )East Malaysia would be the best baffle for promoting water... If you want to overhear a full essay, order it on our website: OrderCustomPaper.com

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