Product Life Cycle

Product living round of golf is a running(prenominal) point of counselling for companies in their strategic planning. As unfermented outputs emerge and vivacious crops continue to exist, companies need to assess the stages of the mathematical product life speech rhythm and tick the necessary steps to keep an eye on the product developing and generating revenue. Eventu completelyy, every product will offer through all stages of the product life cycle and fire to exist in the current form. The product life cycle consists of four figures: accession phase, product phase, maturity phase, and drop phase. The fundament and growth phases ar exciting stages for the product and company. Interest is generating in the product, sales be growing, and revenues ar strong. In the maturity phase, growth is stagnating and sales are leveling off or declining, and competing companies may be offering a similar product. Finally, the decline phase will be eliminateed once sales hav e seriously declined. Companies invest a large amount of time, money, and resources into the development and found of a product and often have a transition of products in contrary stages of the life cycle. A single product can similarly be in various stages in the product life cycle in the various markets. A primary terminus is to keep a product in the market with real sales and performance. However, all products will reach the maturity phase.

At this point, a company must think its strategy and determine how to prevent the product from reaching the decline phase. The Sanyo Electric Co., Ltd of lacquer is on e company that offers many variant types of! products. They manufacture ?a broad range of electronic products assort into six categories: AV/Information and Communications Equipment, Home Appliances, industrial and Commercial Equipment, electronic Devices, and Batteries as well as others.? (Sanyo, 2008). inwardly the home appliances socio-economic class are refrigerators. While... If you want to get a full essay, fellowship it on our website: OrderCustomPaper.com

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